But due to being on an old process, they literally couldn't make the chip big enough to properly use all of that lovely new bandwidth. A new process next year will solve that problem entirely. But aside from that, Nvidia also made the 980 ti a lot less cut down than what was anticipated and they made it a lot cheaper to boot. So between amd being handcuffed by their interposer and Nvidia being more aggressive than expected, it's an honest toss up on both performance and price. concerning performance, we don't have independent reviews yet, but amd released some benchmarking that didn't put the fury x in a very dominating position. And after considering amd's inherent bias with game choice and setting choice, I think it's fair to say that it's a situational toss up. The only thing that might be in the favor of amd is overclocking. Based on pure speculation, the fury x will probably overclock like a boss due to its water cooler and abundance of stock memory performance. So you only need to overclock the SPs and there's probably a lot of headroom.